SPPC adheres to the concept of “invigorating colleges with distinctive features,establishing colleges with unique characteristics, and strengthening collegeswith talents”, consolidates the “trinity” achievements in the construction of anational model backbone vocational college. It dedicates to the college-enterprisecooperation with multiple members, and strives to build the college into aninternational leading institutions of higher vocational education in the fieldof Chinese publishing, printing and media. Striving to build the college into aleading institution of higher vocational education in the field of publishingand printing media in China with important international influence, it is committedto training high-end applied technical talents of printing and publishing mediawith international vision, humanistic literacy, artistic vision and innovativeconsciousness, so as to serve the economic, social and cultural development ofShanghai and the country.